About Us
Product Marketing That Actually Drives Revenue
Trusted by technical teams who refuse to sound like everyone else
Who We Are
Who We Are
We've seen the same pattern everywhere: great product, terrible messaging. We have seen Sales teams that list features instead of outcomes, just to lose out on deals. We have tolerated launches that generate noise, not pipeline, for way too long.
We started Clayto to fix that.
Founded by two GTM experts with a combined 22 years in tech and marketing, we've worked across B2B SaaS, edtech, proptech, OTT, and IT.
22+ Years
Combined experience in tech marketing, with 6 years each focused exclusively on product marketing for B2B SaaS and technical products.
5+ Industries
We've positioned products across B2B SaaS, edtech, proptech, OTT platforms, and IT services. If your buyers are technical, we speak their language.
Our Values
The Values Behind Clayto.io
Our values shape how we work with B2B SaaS teams. From honest positioning to execution that scales, we're committed to building product marketing systems that drive real pipeline growth.
Lock-Step with Your Roadmap
We sync with your product timelines and ship GTM assets before launches go live, so your sales team is ready when your product ships.
Structured Systems, Not Chaos
We build repeatable playbooks and clear processes so every launch follows a system your team can execute without reinventing the wheel.
Embedded with Your Mission
We learn your product like we built it and align with your vision like we're on the team, not vendors billing hours.
Why us
What Makes Us Different
Most product marketing help falls into two categories: consultants who theorize from the outside, or agencies that churn out generic content. We're neither. And we cost a fraction of building an in-house team.
In-House PMM Hire
$130K-180K annual salary per PMM
3-6 months to recruit and onboard
Trial and error with unproven frameworks
Single generalist trying to do everything
6+ months before seeing real impact
Risk of bad hire or sudden departure
Partnering with Clayto.io
Save 50-70% vs. full-time hire.
Senior PMM expertise from day one
Proven playbooks and best practices
Team of strategists and enablement leads
First deliverables shipped in 30-45 days
Guaranteed continuity
Out Team
Meet the Minds Behind Clayto.io
Two product marketers who got tired of watching great B2B SaaS products fail due to bad pitches and lack of sales enablement.
FAQs
We’ve Got the Answers You’re Looking For
Quick answers to your AI automation questions.
Will you actually understand our technical product?
How is this different from hiring a freelancer or full-time PMM?
What if we need to pause or cancel?
Will you actually integrate with our team or just deliver and disappear?
How quickly will we see results?
How do I know you actually understand B2B SaaS?
Do you work with non-US companies?
Outsource your PMM function to scale faster
Book a Call Today for a free product positioning audit