New

Great Products Can't Scale Without Great Marketing.

Product Marketing Partner for B2B SaaS teams ready to fix their positioning, arm their sales team, and turn product launches to pipeline growth.

Business that trust us

Our Services

We're Not Consultants Who Drop A Deck And Disappear

We build the actual Product Marketing systems and AI-powered workflows that help your product generate consistent revenue.

All Tasks

Waiting for approval

  • Payroll management

    Due on 2nd july

  • Employee Tracking

    2 days ago

  • Social media post

    Cancelled by user

  • Lead list

    70% prepared

  • Payment reminder

    sent to selected clients

All Tasks

Waiting for approval

  • Payroll management

    Due on 2nd july

  • Employee Tracking

    2 days ago

  • Social media post

    Cancelled by user

  • Lead list

    70% prepared

  • Payment reminder

    sent to selected clients

All Tasks

Waiting for approval

  • Payroll management

    Due on 2nd july

  • Employee Tracking

    2 days ago

  • Social media post

    Cancelled by user

  • Lead list

    70% prepared

  • Payment reminder

    sent to selected clients

Positioning & Messaging

Your features aren’t your story

Engineering-led products usually get stuck listing features. We dig into what your product actually does and translate it into language that makes buyers care. It's not just about how capable your product is, It's about defining why the market needs it in the first place.

Product Story

Frameworks

GTM Strategy & Launch

Turn launches into revenue

Too many launches fall flat. We build the complete product marketing system: who you're targeting, where to reach them, and what needs to happen at each stage. Your marketing and sales teams get a clear, repeatable path to pipeline instead of just staying busy.

Strategy

Execution

Automation

New Feature!

LinkedIn

IT services

Founders

Draft

Schedule

Sent

New Feature!

LinkedIn

IT services

Founders

Draft

Schedule

Sent

New Feature!

LinkedIn

IT services

Founders

Draft

Schedule

Sent

Why is your product better?

Product Marketing assets that actually work to grow your pipeline

|

Explore more

Analyze

Generate Image

research

Why is your product better?

Product Marketing assets that actually work to grow your pipeline

|

Explore more

Analyze

Generate Image

research

Why is your product better?

Product Marketing assets that actually work to grow your pipeline

|

Explore more

Analyze

Generate Image

Sales Enablement

Close with the right tools

A great product can die in a bad pitch. We build the sales story, the battle-cards, and the objection handling your team actually needs. We connect what marketing says to what closes deals, so your revenue team wins more often.

Battlecards

Slide Decks

One Pagers

Market Intelligence

Compete with clarity

Data without direction is just noise. We analyze what your competitors are doing and where your customers are getting stuck, then feed that back into your strategy. When you understand why deals close (and why they don't), you can move faster than everyone else.

Competition

News

Insights

Competitor Insight

Added a chatbot to their support

New feature launched

Customer Support Chatbot

90% Finsihed

Schedule

Mo

Tu

We

Th

Fr

Sa

Su

Discovery call

10:00 am to 10:30 am

Custom automation

06:00 pm to 06:30 pm

Competitor Insight

Added a chatbot to their support

New feature launched

Customer Support Chatbot

90% Finsihed

Schedule

Mo

Tu

We

Th

Fr

Sa

Su

Discovery call

10:00 am to 10:30 am

Custom automation

06:00 pm to 06:30 pm

Competitor Insight

Added a chatbot to their support

New feature launched

Customer Support Chatbot

90% Finsihed

Schedule

Mo

Tu

We

Th

Fr

Sa

Su

Discovery call

10:00 am to 10:30 am

Custom automation

06:00 pm to 06:30 pm

Our Process

Clayto Is Your Fractional Product Marketing Center.

We embed ourselves in your team to audit, build, and scale your Product Marketing engine from the inside out.

Step 1

We Get Under the Hood

This means customer interviews, sales call shadowing, product walkthroughs, and competitive deep-dives. We're not writing positioning from a briefing doc.

Analyzing current workflow..

System check

Process check

Speed check

Manual work

Repetative task

Analyzing current workflow..

System check

Process check

Speed check

Manual work

Repetative task

Step 2

We Build the Assets

We translate insights into frameworks, playbooks, and assets your team can use repeatedly. Everything documented and reusable.

  • class AutomationTrigger:
    def __init__(self, threshold):
    self.threshold = threshold
    self.status = "inactive"

    def check_trigger(self, value):
    if value > self.threshold:
    self.status = "active"
    return "Automation triggered!"
    else:
    return "No action taken."
    def get_status(self):
    return f"Status: {self.status}"

  • class AutomationTrigger:
    def __init__(self, threshold):
    self.threshold = threshold
    self.status = "inactive"

    def check_trigger(self, value):
    if value > self.threshold:
    self.status = "active"
    return "Automation triggered!"
    else:
    return "No action taken."
    def get_status(self):
    return f"Status: {self.status}"

  • class AutomationTrigger:
    def __init__(self, threshold):
    self.threshold = threshold
    self.status = "inactive"

    def check_trigger(self, value):
    if value > self.threshold:
    self.status = "active"
    return "Automation triggered!"
    else:
    return "No action taken."
    def get_status(self):
    return f"Status: {self.status}"

  • class AutomationTrigger:
    def __init__(self, threshold):
    self.threshold = threshold
    self.status = "inactive"

    def check_trigger(self, value):
    if value > self.threshold:
    self.status = "active"
    return "Automation triggered!"
    else:
    return "No action taken."
    def get_status(self):
    return f"Status: {self.status}"

Step 3

We Arm Your Sales Team

Your sales team gets battlecards that win comparisons, demo scripts that don't bore prospects, and objection handling that turns 'not now' into 'let's talk contract.'

Our solution

Your stack

Our solution

Your stack

Step 4

We Ship With Intent

Every release gets a strategy, a timeline, and real assets. We execute the first launches together so your team knows exactly how to repeat it.

Chatbot system

Efficiency will increase by 20%

Workflow system

Update available..

Sales system

Up to date

Chatbot system

Efficiency will increase by 20%

Workflow system

Update available..

Sales system

Up to date

Benefits

Why Work With Clayto

You’ve solved the technical hurdles. Clayto.io solves the market ones. We turn your product launches into a visible, high-velocity revenue engine.

Crystal Clear Messaging

Turn technical complexity into simple value narratives that resonate with decision makers instantly.

Crystal Clear Messaging

Turn technical complexity into simple value narratives that resonate with decision makers instantly.

Crystal Clear Messaging

Turn technical complexity into simple value narratives that resonate with decision makers instantly.

Confident Sales Teams

Equip your team with battlecards, demo scripts, and objection handling so they close deals.

Confident Sales Teams

Equip your team with battlecards, demo scripts, and objection handling so they close deals.

Confident Sales Teams

Equip your team with battlecards, demo scripts, and objection handling so they close deals.

Win More Deals

Know exactly how to position against rivals, handle comparisons, and prove why you're the better choice.

Win More Deals

Know exactly how to position against rivals, handle comparisons, and prove why you're the better choice.

Win More Deals

Know exactly how to position against rivals, handle comparisons, and prove why you're the better choice.

Repeatable Launch Process

Every release gets a strategy and real assets. Turn product updates into revenue events, not just announcements.

Repeatable Launch Process

Every release gets a strategy and real assets. Turn product updates into revenue events, not just announcements.

Repeatable Launch Process

Every release gets a strategy and real assets. Turn product updates into revenue events, not just announcements.

Expertise On Demand

Get dedicated product marketing experts immediately. No recruiting lag, no ramp time, no management overhead.

Expertise On Demand

Get dedicated product marketing experts immediately. No recruiting lag, no ramp time, no management overhead.

Expertise On Demand

Get dedicated product marketing experts immediately. No recruiting lag, no ramp time, no management overhead.

Scalable Systems

Build documented playbooks and processes with AI in the loop, that scale as fast as your product.

Scalable Systems

Build documented playbooks and processes with AI in the loop, that scale as fast as your product.

Scalable Systems

Build documented playbooks and processes with AI in the loop, that scale as fast as your product.

Pricing

Predictable pricing. Compounding GTM impact.

Consistent strategy and execution without hiring a full in-house function.

PMM Foundation

$4500 one-time

Best For: Early-stage teams with a working product but no clear story or sales materials to close deals.

One-time Project for 6-8 weeks

What's Included:

Positioning and messaging framework that translates features into buyer value

ICP definition and buyer journey mapping

Core GTM assets: pitch decks, one-pagers, talk tracks, websites etc.

Competitive positioning and differentiation strategy

Custom AI prompt library for generating on-brand PMM content

Launch Partner

Popular

$6500/month

Best For: Teams shipping regularly who need launch execution and sales enablement for releases.

Minimum Duration: 4 Months

What's Included:

Up to 2 launches per month with full planning and assets

Sales enablement: battlecards, demo scripts, objection handling guides

AI-powered competitive intelligence tracking and monthly insights

Monthly messaging refresh based on market feedback

Weekly strategy sessions with dedicated senior PMM

Launch playbook templates your team can reuse

Embedded PMM Team

$10,500/month

Best For: Scale-ups who need a full PMM function without the hiring lag or full-time overhead costs.

Minimum Duration: 6 months

What's Included:

Unlimited launches and feature release support

Complete sales enablement library built and maintained

Automated win/loss analysis with AI-synthesized patterns and recommendations

Customer research and win/loss analysis

Board deck support for product and market positioning

2-3 fractional PMM experts integrated with your team

PMM Foundation

$4500 one-time

Best For: Early-stage teams with a working product but no clear story or sales materials to close deals.

One-time Project for 6-8 weeks

What's Included:

Positioning and messaging framework that translates features into buyer value

ICP definition and buyer journey mapping

Core GTM assets: pitch decks, one-pagers, talk tracks, websites etc.

Competitive positioning and differentiation strategy

Custom AI prompt library for generating on-brand PMM content

Launch Partner

Popular

$6500/month

Best For: Teams shipping regularly who need launch execution and sales enablement for releases.

Minimum Duration: 4 Months

What's Included:

Up to 2 launches per month with full planning and assets

Sales enablement: battlecards, demo scripts, objection handling guides

AI-powered competitive intelligence tracking and monthly insights

Monthly messaging refresh based on market feedback

Weekly strategy sessions with dedicated senior PMM

Launch playbook templates your team can reuse

Embedded PMM Team

$10,500/month

Best For: Scale-ups who need a full PMM function without the hiring lag or full-time overhead costs.

Minimum Duration: 6 months

What's Included:

Unlimited launches and feature release support

Complete sales enablement library built and maintained

Automated win/loss analysis with AI-synthesized patterns and recommendations

Customer research and win/loss analysis

Board deck support for product and market positioning

2-3 fractional PMM experts integrated with your team

PMM Foundation

$4500 one-time

Best For: Early-stage teams with a working product but no clear story or sales materials to close deals.

One-time Project for 6-8 weeks

What's Included:

Positioning and messaging framework that translates features into buyer value

ICP definition and buyer journey mapping

Core GTM assets: pitch decks, one-pagers, talk tracks, websites etc.

Competitive positioning and differentiation strategy

Custom AI prompt library for generating on-brand PMM content

Launch Partner

Popular

$6500/month

Best For: Teams shipping regularly who need launch execution and sales enablement for releases.

Minimum Duration: 4 Months

What's Included:

Up to 2 launches per month with full planning and assets

Sales enablement: battlecards, demo scripts, objection handling guides

AI-powered competitive intelligence tracking and monthly insights

Monthly messaging refresh based on market feedback

Weekly strategy sessions with dedicated senior PMM

Launch playbook templates your team can reuse

Embedded PMM Team

$10,500/month

Best For: Scale-ups who need a full PMM function without the hiring lag or full-time overhead costs.

Minimum Duration: 6 months

What's Included:

Unlimited launches and feature release support

Complete sales enablement library built and maintained

Automated win/loss analysis with AI-synthesized patterns and recommendations

Customer research and win/loss analysis

Board deck support for product and market positioning

2-3 fractional PMM experts integrated with your team

Testimonials

Don't Just Take Our Word

Here's what happens when technical teams finally get the product marketing they deserve.

"We were drowning in feature releases but getting zero traction. They built our entire positioning framework and sales kit in 6 weeks. Our close rate doubled within the first quarter."

Marcus Williams

CEO, CloudSync

"We were drowning in feature releases but getting zero traction. They built our entire positioning framework and sales kit in 6 weeks. Our close rate doubled within the first quarter."

Marcus Williams

CEO, CloudSync

"Our demos were technically impressive but commercially useless. They gave our sales team the scripts and battlecards they needed. Now our reps sound like experts, not engineers."

Sarah Chen

VP Product, DataFlow

"Our demos were technically impressive but commercially useless. They gave our sales team the scripts and battlecards they needed. Now our reps sound like experts, not engineers."

Sarah Chen

VP Product, DataFlow

"Hiring a full-time PMM would've taken 4 months and cost us $180K. We got two senior experts embedded in our team immediately for a fraction of the cost. Best ROI decision!"

Priya Sharma

CMO, AuthPoint

"Hiring a full-time PMM would've taken 4 months and cost us $180K. We got two senior experts embedded in our team immediately for a fraction of the cost. Best ROI decision!"

Priya Sharma

CMO, AuthPoint

"Every product launch used to feel chaotic and last-minute. They built us a repeatable system with real assets. Now launches actually drive pipeline instead of just noise."

James Rodriguez

Head of Product, MetricLabs

"Every product launch used to feel chaotic and last-minute. They built us a repeatable system with real assets. Now launches actually drive pipeline instead of just noise."

James Rodriguez

Head of Product, MetricLabs

FAQs

Frequenty Asked Questions

Answers to some of the questions we often get asked at LaunchFrame.

Will you actually understand our technical product?

How is this different from hiring a freelancer or full-time PMM?

What if we need to pause or cancel?

Will you actually integrate with our team or just deliver and disappear?

How quickly will we see results?

How do I know you actually understand B2B SaaS?

Do you work with non-US companies?

Will you actually understand our technical product?

How is this different from hiring a freelancer or full-time PMM?

What if we need to pause or cancel?

Will you actually integrate with our team or just deliver and disappear?

How quickly will we see results?

How do I know you actually understand B2B SaaS?

Do you work with non-US companies?

Got more questions or ready to discuss the possibilities?

Book a Call Today and Start Exploring Clayto.io